Tigran Gertz, founder and CEO of Applewood Landscaping, shares his journey of scaling from small jobs to multi-million-dollar projects. He discusses how creating authentic content, building a strong team, and embracing mentorship accelerated his success.

He reveals how authentic content, smart delegation, and mentorship transformed his approach to business.

• Embrace the cringe: Your first videos are the stepping stones to success.
• Hit record and post: Overcome self-doubt and keep creating.
• Delegate like a boss: Build a team that scales your vision.
• Turn setbacks into milestones: Let every mistake fuel your growth.
• Invest in mentorship: Learn from those who’ve paved the way.
• Scale through people: Your team is your most valuable asset.

Listen to this week’s pod to learn more about these transformative strategies. Figure out what stage you’re in and discover how to level up your business!

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